S.E.R.P is a just an abbreviation for Search Engine Results Pages.  This is a term that you will see used often when web sites or people are discussing search engine optimization.  All that SERP means is the results on page after you run a search in google, yahoo, bing or any other search engine.

Many webmasters and seo experts use the placement of their web site on a SERP as a measurement of their seo efforts.  Of course everybody wants there page to show up as the first listing on search engine results pages, but this is not easily achieved and depending on what keyword you are trying to focus on, this can take a very long time to achieve.

This is one of the most frequently asked seo questions, because this term is thrown around so often with out any explanation.

Understanding search engine results pages and your ranking is a basic skill required to become an seo master.  So, now you can continue your search engine optimization learning process and know what these guys are talking about!