Why Opt To Be Listed To An Internet Directory

If you haven’t used web directories as a tool for your online promotion campaign, it is not too late. You can actually enhance your visibility online with the use of these online directories. High end directory links can be found through these web directories. If you will have your website listed under the appropriate categories available in these directories, you possibly will be able to get hold of your target market from here.

Not only that, knowing that people are now more aware on how efficient these directories are when it comes to providing more information about links and sites. Most online users rely on them to gain as much resources needed for their own research or probably to reference to. So if you don’t get your site listed, then you probably will be missing a great deal of web traffic.

Importance Of Directory Listing

These web directories are very important in enhancing your site’s online presence. This is one of those strategies that you must not forget and should as well be your priority when you are starting up your online campaign. You can either be listed under a paid listing service or look for ones which offer this for free. What is essential is that you must be able to get authority links for your website.

Authority Web Directory

Now, it is essential that when you start submitting your site to these link directories, you get access to web directories which can provide you with authority links. These directories are already aware of how to make their sites SEO compliant so they are also capable of providing such services to those whom submit links to their site. What is more amazing is that those sites which were able to submit their links efficiently as well as those which have already been published will surely be able to benefit from the traffic and online presence that such authority directories already have as they are SEO compliant too.

The rate that new links are added to a website are not near as important as the consistency. If Google sees one link a day being added every day and then all of a sudden there are 500 new links in one day, they are not going to yank your site from their search results, but they will not count these links as valid back links to your site either. Google is looking for natural and organic links to your site, so if you keep this in mind when you build links you will see how Google takes note and your site will be rewarded accurately.

So the answer to the question is no you will not be banned from Google if you add a gazillion links in one day, but it can be much more beneficial to go slow and sure instead. Hopefully this puts the rumor about building links to fast to rest once and for all. Another reason that Google simply cannot give a negative effect for quick link building is that any competitor of yours could use this as a tactic to bring your site down.  Google does try to make it hard for others who are trying to hurt your site, to be able to do anything that can really effect your rankings through time and this is just one of their default failsafe features in place.

Are you sharing the link love?  Many seo guys out there think that having no external links to competitor sites is the way to go….and no you are wrong, very wrong. You have to have outgoing links on your site or Google will know that something is not quite right about your website.  Linking to other sites that have similar content and that are in the same market or niche that you are in is a basic yet still very integral part of building your web sites popularity and authority in the search engines.

You don’t have to link to competition but many times, you competitors are the best places to link out to. You can simply put links to these sites in an “out of the way” location on your site or get setup as an affiliate with them and if you lose a customer the the link, you still get paid.  The point is, not matter what you website needs outbound links and these links must point to other relevant sites.  So pick and choose carefully. You can find the most beneficial sites to link to by doing a simple search on your set of keywords.  What sites show up?  These sites are the authority sites on your topic, so link them up.

Choosing the right sites to link out to is as important as choosing quality sites for inbound linking. So if you are one of those guys who is being stingy with your links, it may be time to show a little link love.  Google will of course reward your with some love of its own if you do this correctly and don’t go overboard with outbound links.  A handful of outbound links is plenty, there is no reason to list hundreds of links, any page with many links looses “weight” or value on a per link basis.  It is all about balance in the end.

Have fun getting your page to the top of the search engines results page and have fun sharing your link love!

Link Building Basics and How To Earn It!

Link building is a process and a passion for some, but don’t be fooled link building can, does and should require some hard work.  Doing research to find sites that will truly be beneficial is some of the most tedious, but important parts of a search engines optimization experts job.  Then working out link deals or even trying to find sites that allow you to put your own content on and in most cases writing concise search engine friendly copy is the next step.  Setting timelines for gradual link growth and pacing ones work is also of the utmost importance.  These are just the basics to really dig into what it takes to create a link building campaign that will prove to be successful.

The orchestration and implementation of all the skills needed to keep up with the constant changes in the SEO world can be very time consuming and is not an easy duty.  Anybody that has tried to build a site from the ground up and the get a massive amount of traffic to it, has definitely put in the hours and most likely some blood, sweat and tears too.  There are some alternatives to following this process that can be more efficient but may require you to brush up on your writing skills a little bit.

Creating Content That Earns You Links

This is what most site owners should be striving for.  You need to make content so damn good, that any other webmaster in the world would be proud to link to it. I am not talking about something that makes you say “oh, cool maybe I’ll share that on my site or twitter”   but something that makes you say “wholly #$@&*, where can I get a link to this up, so everybody will think I am cool for showing it to them!”  This is what you want, something that really hits home with its reader, something that strikes an emotion, something that is shocking!

The hardest link you will ever get is one that you earned.  So how do you really earn a link? Well what is the last piece of content you linked to that was not your own?  What make you want to link to it?  Did it help you? Most likely it was either something useful or something shocking, these are the two biggest link bait ideas out there and they do work.  To get these totally free juicy inbound links you may have to work for it.  You may have to study other successful articles, read more on how to write better and most of all learn how to keep your readers attention.  This is the behind the scenes work of real seo experts and can lead to more backlinks to your site than you know what to do with.

Natural External Links

Now that you, much like everyone else have made the realization that truly “content” is king, are you ready to take on the seo challenge and write one new article or post every single day of the week for your internet project?  If you are up to it and you start creating plenty of great content, the search engines will take notice and more importantly people will too.  You cannot get links  on many sites that would be glad to just give away a inbound link to you, that is if you write interesting and helpful articles.

In closing we ask, please, please,  what ever you do, Don’t Link To Us!  :-)

The tool that we are talking about has been released recently by seomoz, now there is a paid version of the tool that is provided by the named company, but this tool is fully functional and free to use as it is. The tool allows you to do a couple things that are very useful as far as seo goes. You can check a few different back link counts on various search engines, you can see an overall authority presence on your selected keyword terms and you can even check out your competition.

This is one of those tools that is as relevant for search engine optimization experts as it is for the newbie to the industry!

So if you are looking for the next search engine optimization tool to give your the upper hand on your competition this tool may be just what you were looking for!

Here is a direct link to the Open Site Explorer seo tool.

Take a look at it and let me know what you think in the comments section below.

If you are not a paid member you can only run it 3 times a day, so make sure to get a good screen print and you will get plenty of bang for your buck out of this one, well really its free so maybe not for your buck, but seo experts are going to love this one!

Nick Simpson

This forum is built around a community of fellow webmasters and various web experts so you can get questions on all sorts of topics answered here for free.  So if you are looking for some specific help with your website and search engine optimization, look no further and come on over to the webmasters forum of choice, Massive Links!

You will also find a very active webmaster forum here, you can sell or buy many related website services including: domain names, online services, complete websites and much more.

Here is a video that is a quick overview of what the forum has to offer:

I know that this forum has  a lot to offer and I hope you personally take advantage of what it has to offer you.  Rather you are web site and seo newbie or pro, we welcome you to come on over and start sharing and learning today.  So get over to the Massive Links Webmaster Forum and get involved in the great comunity there.  I will see you there!

-Nick Simpson

First of all that’s great!  We are always glad to see some new search engine optimizers getting the results they are after!

There is always an amazing amount of excitement as you find out that all of your online efforts are starting to pay off and now you can see the results.  This is a very important time as far as seo goes, because now more than ever, your site is getting looked at, rated and judged, by not only search engines, but Real People as well.

But now What?

SEO TIP

Fresh content can help improve your rankings. Add new, useful content to your pages on a regular basis. Content freshness adds relevancy to your site in the eyes of the search engines.

My Site Is Ranked Well, Do I Still Need New Content?

There is a lot to be said about “new” content on a website.  Many folks believe that if they get a good standing in search results or if there page rank starts to go up that it is time to turn off the “Content Machine.” However, this is not the case.  New content will always bring more attention to your site from search engines, social bookmarking sites, rss aggregators and other news related services.  So if you are starting to reap the rewards of your seo efforts on a site of yours, don’t think that the work is done, in all reality it has just begun.

Now that you have those results you were looking for on your web site, it’s time to start fighting to keep them.  Depending on what keywords you have focused on and how competitive the search terms are, this may be a big battle or it may simply be a small skirmish to maintain the results you have already achieved.

Either way, the answer is new content!

Not just some filler either.  If your page is starting to get ranked well, that most likely also means that there are more people viewing your site now than ever before, so it is just as important if not more important, to really turn up the dial on quality of the content you add to your site as well.

Is New Web Site Content Important For Readers Or Search Engines?

If you started off by bringing a lot of new content to a site and all of a sudden there is nothing new on the site for weeks or months, not only will the search engines notice this, but so will the readers of your website.  Think about it for a minute, if you were going to a site once a week and getting new tips for dog grooming or anything else, then after a few weeks nothing new shows up?

This would stop me from frequenting that site and for the same reason it will stop search engine spiders from frequenting your site, if they too notice nothing new being added.  How often google spiders a site can be setup manually in the google webmaster tools system, however the automatic crawl rate is determined by one thing and that is how frequently your site is updated. So give google a reason to come back again and again!

What If I Cannot Come Up With New Content For SEO?

If you cannot keep coming up with content to add to  your site, you can always look at outsourcing some of the writing or using some article directories to get new ideas and content to keep your site fresh.

Here are some free resources for content creation on your site:

• Unlimited Free Website Content
• Top 250 Free Article Directories With PR
• Submit Free Articles
• Free PLR Articles
• Professional Content Creation Software – Awesome!

So keep the fresh website content coming and reap the rewards!

-Nick Simpson

Most of the “gurus” will not go into detail on this topic, because it is what sets them aside from the average Joe when it comes to seo.

There are 2 different techniques that I want to cover in this quick article, but remember these are from our own experience and results from our efforts, so you don’t have to follow these to the “T” because we are sure that this is no perfect science.  You will have to play around a little, and found out which ones work the best for you.

1. Alternate Anchor Text

By anchor text, we are talking about the text of your link, some links have the web address as the text, but some links have actual words that are linked.  The later ones, are the ones that you are after.

We know that it is easiest to go out there and start building as many back links as you can and use the same text over and over, however this is  not the preferred method of Google’s to rank you so, Mix It Up!

For example  you may use the anchor text “Buy New Golf Clubs” for some of your links, but then you may also use “Buy Golf Clubs”, “How To Buy New Golf Clubs”, “New Golf Clubs, Buy Now” and so  on.  These are some example of how you may mix up your anchor text, of course you will have to do the keyword research and find your own keyword sets to work with, but you get the idea.

The concept behind this is that Google knows that sites all across the internet are not going to find your site and decide to link to it with the same text every time, they know that the links are not “organic” if you use the same text over and over.  By mixing your anchor text up, your site will appear popular and organic, thus you will be rewarded with more organic search results!

2.Alternate Deep Links and Home Page Links

This is not only a great way to get some page rank on your website spread through out your pages, but is also a good way to boost your websites overall popularity with the most used search engines on the net.  You may want to make a text file to keep all your linking texts in, because you may have a lot of links to use for this one.

The concept of “deep linking” is nothing more than linking to webpages within your website instead of the home page.  Meaning http://yoursite.com/tools/webmaster/LinkChecker.html instead of http://yoursite.com

Again, this method does not make a Search Engine Optimization specialists job any easier, but it will produce favorable results in the search engines.  We suggest deep links about 70% of the time and only 30% linking directly to your web sites home page.  This ratio is not a perfect number, but as a rule of thumb, this is what you want.

Hope that this helps in your seo efforts online and if you have any questions or comments, feel free to let me know!

To Success,

Nick Simpson

Yes, I have a point, I am getting to it. The point is, that many sites have old information and you can only trust the most recent data about search engines. So make the most of your seo efforts and stay in contact with the seo community!

Here is a great place to do that, check out the SEO Chat Forums!