The rate that new links are added to a website are not near as important as the consistency. If Google sees one link a day being added every day and then all of a sudden there are 500 new links in one day, they are not going to yank your site from their search results, but they will not count these links as valid back links to your site either. Google is looking for natural and organic links to your site, so if you keep this in mind when you build links you will see how Google takes note and your site will be rewarded accurately.

So the answer to the question is no you will not be banned from Google if you add a gazillion links in one day, but it can be much more beneficial to go slow and sure instead. Hopefully this puts the rumor about building links to fast to rest once and for all. Another reason that Google simply cannot give a negative effect for quick link building is that any competitor of yours could use this as a tactic to bring your site down.  Google does try to make it hard for others who are trying to hurt your site, to be able to do anything that can really effect your rankings through time and this is just one of their default failsafe features in place.

Are you sharing the link love?  Many seo guys out there think that having no external links to competitor sites is the way to go….and no you are wrong, very wrong. You have to have outgoing links on your site or Google will know that something is not quite right about your website.  Linking to other sites that have similar content and that are in the same market or niche that you are in is a basic yet still very integral part of building your web sites popularity and authority in the search engines.

You don’t have to link to competition but many times, you competitors are the best places to link out to. You can simply put links to these sites in an “out of the way” location on your site or get setup as an affiliate with them and if you lose a customer the the link, you still get paid.  The point is, not matter what you website needs outbound links and these links must point to other relevant sites.  So pick and choose carefully. You can find the most beneficial sites to link to by doing a simple search on your set of keywords.  What sites show up?  These sites are the authority sites on your topic, so link them up.

Choosing the right sites to link out to is as important as choosing quality sites for inbound linking. So if you are one of those guys who is being stingy with your links, it may be time to show a little link love.  Google will of course reward your with some love of its own if you do this correctly and don’t go overboard with outbound links.  A handful of outbound links is plenty, there is no reason to list hundreds of links, any page with many links looses “weight” or value on a per link basis.  It is all about balance in the end.

Have fun getting your page to the top of the search engines results page and have fun sharing your link love!

Link Building Basics and How To Earn It!

Link building is a process and a passion for some, but don’t be fooled link building can, does and should require some hard work.  Doing research to find sites that will truly be beneficial is some of the most tedious, but important parts of a search engines optimization experts job.  Then working out link deals or even trying to find sites that allow you to put your own content on and in most cases writing concise search engine friendly copy is the next step.  Setting timelines for gradual link growth and pacing ones work is also of the utmost importance.  These are just the basics to really dig into what it takes to create a link building campaign that will prove to be successful.

The orchestration and implementation of all the skills needed to keep up with the constant changes in the SEO world can be very time consuming and is not an easy duty.  Anybody that has tried to build a site from the ground up and the get a massive amount of traffic to it, has definitely put in the hours and most likely some blood, sweat and tears too.  There are some alternatives to following this process that can be more efficient but may require you to brush up on your writing skills a little bit.

Creating Content That Earns You Links

This is what most site owners should be striving for.  You need to make content so damn good, that any other webmaster in the world would be proud to link to it. I am not talking about something that makes you say “oh, cool maybe I’ll share that on my site or twitter”   but something that makes you say “wholly #$@&*, where can I get a link to this up, so everybody will think I am cool for showing it to them!”  This is what you want, something that really hits home with its reader, something that strikes an emotion, something that is shocking!

The hardest link you will ever get is one that you earned.  So how do you really earn a link? Well what is the last piece of content you linked to that was not your own?  What make you want to link to it?  Did it help you? Most likely it was either something useful or something shocking, these are the two biggest link bait ideas out there and they do work.  To get these totally free juicy inbound links you may have to work for it.  You may have to study other successful articles, read more on how to write better and most of all learn how to keep your readers attention.  This is the behind the scenes work of real seo experts and can lead to more backlinks to your site than you know what to do with.

Natural External Links

Now that you, much like everyone else have made the realization that truly “content” is king, are you ready to take on the seo challenge and write one new article or post every single day of the week for your internet project?  If you are up to it and you start creating plenty of great content, the search engines will take notice and more importantly people will too.  You cannot get links  on many sites that would be glad to just give away a inbound link to you, that is if you write interesting and helpful articles.

In closing we ask, please, please,  what ever you do, Don’t Link To Us!  :-)

If you are new to Search Engine Optimization or “SEO” as you will see it from time to time, you may not be familiar with what link building is or how to go about it.  So lets get started here.

So What Is Link Building?

In a nutshell Link Building is just the process of creating links on other web sites that direct web site traffic back to your site.  However there is a little more to it than that.

Why Is Link Building Important?

Search engines like Google.com Yahoo.com and Bing.com also use the amount of links that point to any particular site as a measure of the value of a site against the keyword used in a link.  All this means is that the more links that use the same keyword or keyword phrase that point to your site, the higher it may rank in the search engines for that same phrase.

Now, of course there are other factors that come into play here, but this is one of the biggest factors that will determine your sites standings on search engines results pages, besides on page content.

So you can see that link building will not only help you out with direct traffic from your links but will also help you with an automatic stream of organic traffic from search engines as well. There is no more basic seo strategy than link building, this is one of the most integral skills you will learn and refine as you become an SEO expert!

3 Simple Link Building Methods

O.K. lets get down to it.  There are many, many ways that you can get free links and there are also many ways you can build links for free. We are only going to cover the most effective free methods here, you can spend your money elsewhere…

1. Social Bookmarking – Yes, these sites are actually created for nothing more than sharing links to your favorite sites.  So why not share links to your own site?  Well, this is true, but be forewarned that you cannot just add a hundred links to your own sites, you must also add links to other sites that are of interest to you or you will be seen as a spammer.Sites In This Category Are: Digg.com Reddit.com StumbleUpon.com Mixx.com and Delicious.com
2. Forum Posting – This is in some peoples minds an old and out of date method in which to acquire valuable back links.  Not True!
   So how do you go about getting a back link to your site on a forum?  Simple, sign up for a few forums and start posting, keep in mind that the more value you bring to your messages the more chance of you getting direct traffic from the forum members.  You can go to your user account or your profile and setup a link to your site in the signature on most any forum in the world.  Not all allow this, so make sure to read the user agreement first, just in case.
3. Blog Commenting – This is a very similar method to forum posting, but still very different.  There are many different types of blogs out there and there are many different types commenting forms for readers to submit to.  There is no guarantee that your link will find its way to the comment section of a blog, most will have to be approved by the site administrator first, so make sure that you add value to your comment so they will want to post it.  This is a great way to zero in on your target audience though, search for blogs that are in the same niche as your own site and start reading and commenting.

1. You can get your first link on this very post if you like.  If there are no comments yet, at the bottom of this article you will see “Leave A Comment” and if there is already comments here, you will see “Comments” followed by the number of comments.  Click This and Leave Your Comment On Our Article and of Course Your Link!

I know that this is a very basic methodology, but we all have to start somewhere.  I hope that somebody found this useful and it helps you on your way to more traffic, a more successful website and your journey to become an seo expert!

To Success,

Nick Simpson

What Is An Authority Site?

Authority sites are nothing more or less than sites that are so huge and so hugely popular that search engines simply consider then the authority on many subjects.  The lack of development of A.I. (artificial intelligence) or fuzzy logic for search results has driven many popular search engines to look for another method to bring in the “human” factor into search results to raise the quality and logic behind the results we see.

Examples of Authority sites are places like Youtube.com Twitter.com Facebook.com and the list goes on.  Not all authority sites are social sites, but many are!  There are niche authority sites in the search engines eyes, like news sites, amazon and yahoo discussion areas, and all sorts of “topical” sites like “Popular Science” will pull more weight with outgoing links about the topic science sites; “The American Kennel Association” website may have more pull than most others when it comes to pet links or web site promotion and others of the like.

How Do Authority Sites Help Me With Search Engine Optimization?

Authority sites, in most cases are social site with high PR or Page Rank.  Web sites like this carry more weight in search engines and can influence search results heavily!  This is because google and other search engines take into consideration, for example, if there is a link to your site on many of these “Authority Sites” and there are many people talking about this link to your site in context to a keyword or search term that is repeated, then the “human factor” must say that in fact this hyperlink is truly about what people are saying it is about.

I know that was a mouthful and the only point I was trying to get across is that blasting huge Social Media Sites(facebook, bebo, myspace), Social Video/Pic Sharing Networks(youtube, revver, flickr) and yes, of course Social Bookmarking Sites(digg, stumbleupon, mixx, reddit) with links and videos of your information, is great marketing and will get the word out, not only to people but search engines very fast!  Many times using Social Bookmarking Sites, you can effectively get your site on google within hours.

This is an amazing way to find the first page of google!

However, one must understand that these results are limited by time. These immediate results created by a “Social Blast” as I like to call it, are usually short lived in search results.  Google more than any other search engine has really started to display “recent” or “popular” search results higher in search standings.

Limited Time Results On Search Engine..How Do I keep My Google Search Standing?

This is a question that the answer has not changed to for many years and you may already know the answer to.  To stay on top, you need to keep producing quality content on your site, you need to keep growing in coming back links to your website and you also need to keep people talking about you on the authority site!

The rules of seo have really not changed, there are a couple extra pieces of flare that will make some flashy seo results,but still you need to build your web presence, build the value of the content on your site and build your viewership if you really want to stay on top!

To Success,

Nick Simpson

Many web site owners will pay good money for others to write a press release about there new product or service and then they will submit the press release to top Press Release distribution sites.   This is a great service, can really help give any web site a boost in traffic and conversions and really is worth every cent that they cost.  Most sites that have a good reputation for this start around $80.00 so they don’t come cheap!

So What Are Press Releases?

Well, a press release online is much like one that is let out on radio, television or any where else.  When you have a press release done correctly, you have a professional copywriter make your press release, he or she will take time, much like an seo expert, to make sure the ad copy speaks to the demographic you are targeting and that your juicy keywords are all in there too.  Then this will be submitted to press release directories, much like article directories most of the time you get one back link for each submission.

If you have any luck at all, other websites will see this and help spread the word even more!

The concept is to grow back links, brand awareness and hopefully drive much web site traffic back to your main website in doing so.

So How Do I Get A Free Press Release?

There are many sites that will offer this service for absolutely free.  Some of these sites are new and some simply make money other ways and the service is the draw for new members and viewers.  Either way, view seo is proud to present the list of our top 3 Free Press Release Websites to it’s readers, just bellow!  Please take your time creating your own press release to assure the highest quality and most return from you effort and enjoy!

View SEO Top 3 Suggested Free Press Release Sites:

1. http://www.pr-inside.com/
2. http://prfree.com/
3. http://www.pr-inside.com/

To Success,

Nick Simpson

The two easiest ways to find out how much exposure your website is getting is by looking at alexa.com rankings or looking at your google PR or Page Rank.  These are 2 quick easy and broadly accepted metrics to see how much exposure your is or in some cases is not getting.

You may also want to put your RSS feed on feedburner, which will automatically track how many people are reading and subscribing to your rss feed, this site is another google service, just like blogger and blogspot, thanks again google.  And of course, you can always login to the control panel provided by your web host to view your website statistics or daily views.

I know that I did not go into details on the above topics but you can google what you are not familiar with or email me or simply keep reading my newer articles, I will cover them all in time!

Now that you have a few ways to check your exposure, lets talk about some quick ways to get more exposure.

1. Write High Quality Web Content

no matter what methods of promotion you are using, if the content is crap, it makes no difference, so lets start at the bottom and build up! Take time, do research and if needed pay others to write good quality content for every site you are working with.  No body wants to give free word of mouth advertising unless your content sticks out, so give people a reason to “Want” to talk about you and your site.

2. Use RSS Submittion Services

So many people say “well, how much traffic can rss feeds bring any way?” but the reality is, they will bring you absolutely no traffic, if you don’t use them.  But, if used correctly RSS feeds can be one of the most effective methods to getting free traffic.  Most any service to promote your site using RSS is also free, so this is a great budget marketing method.

3. Forum and Blog Commenting

Yes, we have all heard this before, but how many of you actually set time aside every day to make blog comments and forum posts that link back to your newest article or posts on your own website. I am sure the numbers are low, so quit being a “I’m gonna” guy and start being a “I did” guy!  There is no better way to build free back links to your site and give google something to chew on.

4. Social Networking and Bookmarking Sites

This is THE BIGGEST thing that you can do to instantly boost any websites traffic.  No not just posting your links on facebook and digg, but more importantly GROWING you circle of friends or followers.  If you have 5 friends on facebook and you send out a link, the most people that can click it is 5.  If you have 3000 friends, believe me, you willl get more attention to your links!  Build your following not your list of promotions on the social sites and the traffic will flow.  Don’t forget hubpages  and squidoo, they are great places to get your info up as well! Which leads us into the final point for this article.

5.  Feeder Sites

Have you ever thought about making 5 10 or even 50 free mini sites that all have nothing but small articles that link back to your main webpage?  Well that is what I am talking about when I say “feeder sites.”  Sites like blogspot, weebly, fortuneboard and many others will let you start as many blogs as you want for absolutely free and you can make short mini posts and at the end of each post, say for more info [yourlink] and you will see your main sites traffic go through the roof if you take time to promote these little guys.

Thanks for reading my article, please subscribe to my rss feed and don’t be afraid to contact me with any comments and questions.

To Success,

Nick Simpson

Well the speed at which google will see a new domain name and decide it has enough value or worth to index it now, is dependent on where your site has been linked to, from.  Meaning that if you could get a link on the front page of MSN, Disney, Forbes or any huge site with high page rank, google will assume that your website is “important” and index it.  However, getting a link on sites like these is not easy and far from cheap.

So, that in mind, let me offer you another method to get your website on a high PR site with a direct link back to your website that google will love, for free and very little effort.  Getting listed on an “Authority” site is much easier than one would think.  You just have to know which sites google considers to be an “Authority.”  We are going to tell you the top free sites that google likes below, so keep reading.

Well, with all the recent rage of social media, social marketing, social networking and anything else that has the word social in it, google has started to really like sites with links on social bookmarking sites.  It really is nothing new that google will really boost search results and move up the index rate of any site that has links on social sites, but it is one of the most overlooked methods of old school seo experts. These sites are all easy to use and of course free.

The top sites to submit a press release to are Digg.com, Reddit.com, and StumbleUpon.com

There are many other sites of high PR and value to google, however these sites have so many new links being posted at such a rapid rate, that google Constantly indexes there news feeds and this can lead to lightning fast indexing of any site that is linked to on them.  Links on Facebook.com Linkedin.com Myspace.com and any other popular social network will all give similar results, but why not just use the cream of the crop?

Twitter has also shown a high rate of index value and many times, like digg, you can get on the first page of google within hours!

So take your time and make sure that your submissions to these sites are professional and not spammy and you will not believe how fast you can get any web site indexed by the google search engine.

Please leave any comments or questions you may have for me below.

To Success,

Nick Simpson

Most of the “gurus” will not go into detail on this topic, because it is what sets them aside from the average Joe when it comes to seo.

There are 2 different techniques that I want to cover in this quick article, but remember these are from our own experience and results from our efforts, so you don’t have to follow these to the “T” because we are sure that this is no perfect science.  You will have to play around a little, and found out which ones work the best for you.

1. Alternate Anchor Text

By anchor text, we are talking about the text of your link, some links have the web address as the text, but some links have actual words that are linked.  The later ones, are the ones that you are after.

We know that it is easiest to go out there and start building as many back links as you can and use the same text over and over, however this is  not the preferred method of Google’s to rank you so, Mix It Up!

For example  you may use the anchor text “Buy New Golf Clubs” for some of your links, but then you may also use “Buy Golf Clubs”, “How To Buy New Golf Clubs”, “New Golf Clubs, Buy Now” and so  on.  These are some example of how you may mix up your anchor text, of course you will have to do the keyword research and find your own keyword sets to work with, but you get the idea.

The concept behind this is that Google knows that sites all across the internet are not going to find your site and decide to link to it with the same text every time, they know that the links are not “organic” if you use the same text over and over.  By mixing your anchor text up, your site will appear popular and organic, thus you will be rewarded with more organic search results!

2.Alternate Deep Links and Home Page Links

This is not only a great way to get some page rank on your website spread through out your pages, but is also a good way to boost your websites overall popularity with the most used search engines on the net.  You may want to make a text file to keep all your linking texts in, because you may have a lot of links to use for this one.

The concept of “deep linking” is nothing more than linking to webpages within your website instead of the home page.  Meaning http://yoursite.com/tools/webmaster/LinkChecker.html instead of http://yoursite.com

Again, this method does not make a Search Engine Optimization specialists job any easier, but it will produce favorable results in the search engines.  We suggest deep links about 70% of the time and only 30% linking directly to your web sites home page.  This ratio is not a perfect number, but as a rule of thumb, this is what you want.

Hope that this helps in your seo efforts online and if you have any questions or comments, feel free to let me know!

To Success,

Nick Simpson

Well, there are many reasons that videos can help with your websites traffic and since a page is ranked on its traffic the more the merrier. Also, right now many popular search engines including google are starting to weight search results with videos included higher that those without.

So what does this mean? If you are not using videos as link bait to your site right now, the next thing you should do, is turn your web cam on! This is a special point in time and space where you can get more bang for you seo buck out of videos more than in the past and more than you will in the future. If this was a bandwagon, then you need to jump on it and fast.

You can go to youtube and just listen to some of the results these seo experts are getting by using videos. It is utterly amazing and the trend is just now taking off. The time to get involved is now, not in a year when everybody has already flooded the search engines.

So start your video blog, you instructional video tutorial or anything else that you can do with a video on your site today and watch the hits start rolling in.