It is not quite as scary as many of us thought and for the most part will have little to do with SEO, nor will it change the way that web site optimization is performed.  Now, unless things change that is, we only have the facts provided in the video below for right now.  Many think that the way Google is gathering information is part of a bigger conspiracy, but we are going to take it for face value until we hear otherwise.

The video we found is created by Google so you know that the information is straight from the horses mouth on this one.

Leave any comments and questions you have about the google social search feature below and leave a link to your Google profile too if you want others to find you!

Looking forward to all the other new cool stuff from Google,

Nick Simpson

The tool that we are talking about has been released recently by seomoz, now there is a paid version of the tool that is provided by the named company, but this tool is fully functional and free to use as it is. The tool allows you to do a couple things that are very useful as far as seo goes. You can check a few different back link counts on various search engines, you can see an overall authority presence on your selected keyword terms and you can even check out your competition.

This is one of those tools that is as relevant for search engine optimization experts as it is for the newbie to the industry!

So if you are looking for the next search engine optimization tool to give your the upper hand on your competition this tool may be just what you were looking for!

Here is a direct link to the Open Site Explorer seo tool.

Take a look at it and let me know what you think in the comments section below.

If you are not a paid member you can only run it 3 times a day, so make sure to get a good screen print and you will get plenty of bang for your buck out of this one, well really its free so maybe not for your buck, but seo experts are going to love this one!

Nick Simpson

Yep, you have heard about it, you have read about it and rather you like it or not, the Google real time search is live!  This is one of the many changes that google has been going through for some time now and don’t worry there are many more to come.  The full roll-out of the Google Caffeine Engine is still mid-swing and will not be totally complete until  after the first the year.

The newest addition to Gooles standard search is a “real time” search of the most popular social networks on the web.  The new “by the second” search will include results from Facebook, Twitter and Myspace. It is rumored that Google has struck a formal deal with all the companies we just listed, so this means that there is some money getting thrown around.  I for one think it is about time Twitter found a way to make a dollar, but at the same time I am not so sure how I feel about the twitter results showing in Google.

As the emensely popular google search continues to evolve, there are many new things for webmasters to take into consideration when they are working on their sites search engine standings.  How this addition will effect your sites standings is still to be determined and may not really become a factor, besides these “real time” results may bump all results down a small way on the page.

The main concern that this new section on the SERP (Search Engine Results Pages) is that by showing constantly updated results from all these sites, it may be in effect rewarding those who are constantly spamming these same social networks.  I am sure that Google has something in mind to fix this issue, but for the time being, don’t be surprised, if you start seeing a million tweets of the same content while people try to sneak there way onto the first page of google!

To Success,

Nick Simpson