The rate that new links are added to a website are not near as important as the consistency. If Google sees one link a day being added every day and then all of a sudden there are 500 new links in one day, they are not going to yank your site from their search results, but they will not count these links as valid back links to your site either. Google is looking for natural and organic links to your site, so if you keep this in mind when you build links you will see how Google takes note and your site will be rewarded accurately.

So the answer to the question is no you will not be banned from Google if you add a gazillion links in one day, but it can be much more beneficial to go slow and sure instead. Hopefully this puts the rumor about building links to fast to rest once and for all. Another reason that Google simply cannot give a negative effect for quick link building is that any competitor of yours could use this as a tactic to bring your site down.  Google does try to make it hard for others who are trying to hurt your site, to be able to do anything that can really effect your rankings through time and this is just one of their default failsafe features in place.

Are you sharing the link love?  Many seo guys out there think that having no external links to competitor sites is the way to go….and no you are wrong, very wrong. You have to have outgoing links on your site or Google will know that something is not quite right about your website.  Linking to other sites that have similar content and that are in the same market or niche that you are in is a basic yet still very integral part of building your web sites popularity and authority in the search engines.

You don’t have to link to competition but many times, you competitors are the best places to link out to. You can simply put links to these sites in an “out of the way” location on your site or get setup as an affiliate with them and if you lose a customer the the link, you still get paid.  The point is, not matter what you website needs outbound links and these links must point to other relevant sites.  So pick and choose carefully. You can find the most beneficial sites to link to by doing a simple search on your set of keywords.  What sites show up?  These sites are the authority sites on your topic, so link them up.

Choosing the right sites to link out to is as important as choosing quality sites for inbound linking. So if you are one of those guys who is being stingy with your links, it may be time to show a little link love.  Google will of course reward your with some love of its own if you do this correctly and don’t go overboard with outbound links.  A handful of outbound links is plenty, there is no reason to list hundreds of links, any page with many links looses “weight” or value on a per link basis.  It is all about balance in the end.

Have fun getting your page to the top of the search engines results page and have fun sharing your link love!

Link Building Basics and How To Earn It!

Link building is a process and a passion for some, but don’t be fooled link building can, does and should require some hard work.  Doing research to find sites that will truly be beneficial is some of the most tedious, but important parts of a search engines optimization experts job.  Then working out link deals or even trying to find sites that allow you to put your own content on and in most cases writing concise search engine friendly copy is the next step.  Setting timelines for gradual link growth and pacing ones work is also of the utmost importance.  These are just the basics to really dig into what it takes to create a link building campaign that will prove to be successful.

The orchestration and implementation of all the skills needed to keep up with the constant changes in the SEO world can be very time consuming and is not an easy duty.  Anybody that has tried to build a site from the ground up and the get a massive amount of traffic to it, has definitely put in the hours and most likely some blood, sweat and tears too.  There are some alternatives to following this process that can be more efficient but may require you to brush up on your writing skills a little bit.

Creating Content That Earns You Links

This is what most site owners should be striving for.  You need to make content so damn good, that any other webmaster in the world would be proud to link to it. I am not talking about something that makes you say “oh, cool maybe I’ll share that on my site or twitter”   but something that makes you say “wholly #$@&*, where can I get a link to this up, so everybody will think I am cool for showing it to them!”  This is what you want, something that really hits home with its reader, something that strikes an emotion, something that is shocking!

The hardest link you will ever get is one that you earned.  So how do you really earn a link? Well what is the last piece of content you linked to that was not your own?  What make you want to link to it?  Did it help you? Most likely it was either something useful or something shocking, these are the two biggest link bait ideas out there and they do work.  To get these totally free juicy inbound links you may have to work for it.  You may have to study other successful articles, read more on how to write better and most of all learn how to keep your readers attention.  This is the behind the scenes work of real seo experts and can lead to more backlinks to your site than you know what to do with.

Natural External Links

Now that you, much like everyone else have made the realization that truly “content” is king, are you ready to take on the seo challenge and write one new article or post every single day of the week for your internet project?  If you are up to it and you start creating plenty of great content, the search engines will take notice and more importantly people will too.  You cannot get links  on many sites that would be glad to just give away a inbound link to you, that is if you write interesting and helpful articles.

In closing we ask, please, please,  what ever you do, Don’t Link To Us!  :-)

It is not quite as scary as many of us thought and for the most part will have little to do with SEO, nor will it change the way that web site optimization is performed.  Now, unless things change that is, we only have the facts provided in the video below for right now.  Many think that the way Google is gathering information is part of a bigger conspiracy, but we are going to take it for face value until we hear otherwise.

The video we found is created by Google so you know that the information is straight from the horses mouth on this one.

Leave any comments and questions you have about the google social search feature below and leave a link to your Google profile too if you want others to find you!

Looking forward to all the other new cool stuff from Google,

Nick Simpson

The tool that we are talking about has been released recently by seomoz, now there is a paid version of the tool that is provided by the named company, but this tool is fully functional and free to use as it is. The tool allows you to do a couple things that are very useful as far as seo goes. You can check a few different back link counts on various search engines, you can see an overall authority presence on your selected keyword terms and you can even check out your competition.

This is one of those tools that is as relevant for search engine optimization experts as it is for the newbie to the industry!

So if you are looking for the next search engine optimization tool to give your the upper hand on your competition this tool may be just what you were looking for!

Here is a direct link to the Open Site Explorer seo tool.

Take a look at it and let me know what you think in the comments section below.

If you are not a paid member you can only run it 3 times a day, so make sure to get a good screen print and you will get plenty of bang for your buck out of this one, well really its free so maybe not for your buck, but seo experts are going to love this one!

Nick Simpson

Many webmasters and seo experts use the placement of their web site on a SERP as a measurement of their seo efforts.  Of course everybody wants there page to show up as the first listing on search engine results pages, but this is not easily achieved and depending on what keyword you are trying to focus on, this can take a very long time to achieve.

This is one of the most frequently asked seo questions, because this term is thrown around so often with out any explanation.

Understanding search engine results pages and your ranking is a basic skill required to become an seo master.  So, now you can continue your search engine optimization learning process and know what these guys are talking about!

Yep, you have heard about it, you have read about it and rather you like it or not, the Google real time search is live!  This is one of the many changes that google has been going through for some time now and don’t worry there are many more to come.  The full roll-out of the Google Caffeine Engine is still mid-swing and will not be totally complete until  after the first the year.

The newest addition to Gooles standard search is a “real time” search of the most popular social networks on the web.  The new “by the second” search will include results from Facebook, Twitter and Myspace. It is rumored that Google has struck a formal deal with all the companies we just listed, so this means that there is some money getting thrown around.  I for one think it is about time Twitter found a way to make a dollar, but at the same time I am not so sure how I feel about the twitter results showing in Google.

As the emensely popular google search continues to evolve, there are many new things for webmasters to take into consideration when they are working on their sites search engine standings.  How this addition will effect your sites standings is still to be determined and may not really become a factor, besides these “real time” results may bump all results down a small way on the page.

The main concern that this new section on the SERP (Search Engine Results Pages) is that by showing constantly updated results from all these sites, it may be in effect rewarding those who are constantly spamming these same social networks.  I am sure that Google has something in mind to fix this issue, but for the time being, don’t be surprised, if you start seeing a million tweets of the same content while people try to sneak there way onto the first page of google!

To Success,

Nick Simpson

This forum is built around a community of fellow webmasters and various web experts so you can get questions on all sorts of topics answered here for free.  So if you are looking for some specific help with your website and search engine optimization, look no further and come on over to the webmasters forum of choice, Massive Links!

You will also find a very active webmaster forum here, you can sell or buy many related website services including: domain names, online services, complete websites and much more.

Here is a video that is a quick overview of what the forum has to offer:

I know that this forum has  a lot to offer and I hope you personally take advantage of what it has to offer you.  Rather you are web site and seo newbie or pro, we welcome you to come on over and start sharing and learning today.  So get over to the Massive Links Webmaster Forum and get involved in the great comunity there.  I will see you there!

-Nick Simpson

What Is Search Engine Optimization

Search engine optimization or as it is more commonly referred to SEO is nothing more than a process that a webmaster or a seo specialist use to make their page more appealing to search engines.  There are many factors that come into play to make a we page or a web site optimized for a search engine to find, index and display a web page in favorable positioning on it’s search results page.

The process of doing all these mini tasks to get your page ranked well in search results, is called SEO.

Hope this has helped somebody, I know it is basic, but really it is!

The hard part is everything that comes after….

The most dramatic change or at least the most visible change that has been officially released thus far is that Google may begin ranking pages higher in it’s search results that load quicker.  Page load time has long been a big factor in the stickiness of your website, but once Google Caffeine is in full effect, this may be more important to your web site traffic than it has ever been before.

If you want to hear the official interview with Matt Cutts on the upcoming release of Google Caffeine release,  just press play to watch the video below:

No matter what changes are to come from the new Google Caffeine release it is sure to change all of our jobs, at least for those of us who are webmasters and SEO experts.  It will be interesting to see if Google implements there full “social engine” that they have been working on for some time.  Also since there has been a lot of buzz about Google striking a deal with the guys over at twitter, don’t be surprised if you start seeing tweets show up where the video and other content relevant data show in mid stream already.

Only time will tell, we will make sure to update you when we know more on this topic, because there are sure to be some major search engine changes coming our way!